The Developer Facing Startup
Byte Tank - Dev Tool Founders Night - Community Only
Devtool Founders will pitch their startups to a panel of judges, Sharktank style
Get ready for a high-energy, builder-powered gathering at the Byte Tank: Devtools!
Adam Frankl and the Swytchcode crew, in partnership with Heavybit and Frontier Tower, are bringing together the brightest devtool founders in SF for a Shark Tank-style pitch event.
Witness a handpicked group of devtool founders take the stage and pitch their startups to a panel of judges made up of investors, seasoned founders, and operators who know what it takes to build and scale in the devtools space.
The goal? To help these founders sharpen their stories, connect with the community, and get one step closer to achieving their missions. The organizers are offering no funding, but the real prize is the opportunity to connect with a growing, founder-friendly ecosystem.
The Developer Facing Startup is designed to make founders of early-stage developer facing startups successful.
Meet Adam 
Adam Frankl has cofounded or been the first VP of Marketing at 12 VC-backed developer-facing startups, including three unicorns: JFrog, Neo4j, and Sourcegraph. He is the chair of the developer-facing track at Alchemist Accelerator and has coached dozens of developer-facing startups. He holds a BSE from Princeton University and is a U.S. Army veteran.
"I have taken 30 years worth of startup experience and developed a book, an online course, and an online community to support founders of early-stage dev-facing startups."
- Adam Frankl, Author and Founder of The Developer Facing Startup.
For enquiries, schedule time with Adam here.
Developers are Different
Standard B2B growth marketing tactics for early-stage startups can backfire if you try them on developers. Marketing strategies for business executives do not work with developers. Developers think differently, often ignore typical marketing messages, and are deeply skeptical of vendor claims.
#1 Amazon Bestseller Go-to-Market Playbook
If you still haven't bought a copy of the book, get it now.
Available on Amazon.
Audible version coming soon.
CEO Coaching with Adam
Adam offers personalised coaching to early-stage startup founders. He has been rated in the top 1% of CEO coaches by Alchemist Accelerator.
You can book an introductory call here, to discuss your options.
Founders Academy Get your Go-to-Market Plan
Founders Academy is here to guide founders of early-stage startups to create, build, and scale their go-to-market plan.
After a wonderful first cohort, Founders Academy is currently being redeveloped to become self-paced and more accessible to the budget, needs, and busy schedules of founders, while still retaining live feedback from Adam.
You will learn how to create widespread adoption, traction, and momentum among developers, and position your startup for unicorn growth. It is explicitly designed for early-stage startups like yours.
There is no fluff–-just straightforward, practical guidance for dev-facing business development born from years of successful startup front-line experience.
Founders Community Network with Peers and Experts
Founders community will soon be released! It will be a free platform exclusively for founders to solve their toughest problems by interacting with peers, experts, and Adam. The community will be a place for founders and industry experts to gather, and will host in-person/ online events and more!
If you are having trouble signing into your account or any other technical problems, please reach out to: [email protected]
For other issues please reach out to: [email protected]
